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2012: Year on Twitter for Businesses

In 2012, we saw another year of worldwide conversation on the social Web. As Twitter showed us in their “Year on Twitter”, major events and trends of the past twelve…

Posted in: Topsy in Action

Topsy, Twitter, and School Lunch Investigations

It is a truth universally acknowledged that the people of the United States are among the most obese in the world. Childhood obesity in particular has been a rising issue,…

Posted in: Commentary, Topsy in Action

Tweets and Travel: Airline Ranking by Online Sentiment

With the winter travel season fast approaching, many are choosing which airline will take them home for the holidays. Here at Topsy, we noticed the high amount of Twitter chatter…

Posted in: Topsy in Action

A Twitter Recipe for Food Justice

Twitter was designed to report “what’s happening”. It should come as no surprise, then, that when injustice is “what’s happening”, the Twittersphere will know about it. Today, the #SNAPChallenge¬†hashtag has…

Posted in: Topsy in Action

Topsy tracks the #My2k “Twitter Town Hall”

At 2pm EST today, December 3rd, President Obama invited the Twittersphere to ask him questions about the looming¬†fiscal cliff. This “Fiscal Cliff” refers to the expiration date of previous agreements…

Posted in: Topsy in Action

Physical Inactivity Rates Match Twitter Results

Here at Topsy, we’re always searching for interesting ways to use data from the social Web. Millions of people every day publicly offer their opinions, state their behaviors, and connect…

Posted in: Topsy in Action

The Twitter Life of @BarackObama’s “Four More Years” Picture

Last night, as soon as election results from Ohio surfaced (guaranteeing a win for Obama), the President tweeted out a moving photo of him and Michelle in an embrace, with…

Posted in: Topsy in Action

State-by-state #Twindex Visualization

Topsy and leading GIS-software company esri have partnered again to bring Twindex data to life. To compute the Twitter Political Index (Twindex), Topsy analyzes about 200 million English-language tweets every…

Posted in: Topsy in Action

Horses & Bayonets, Politics & Memes

In the third and final presidential debate tonight, we witnessed yet another set of terms go viral on the social Web. Just as “Big Bird”, “Malarkey”, and “Binders of Women”…

Posted in: Topsy in Action

Presidential Debates: Big Bird and Binders of Women

We have seen record-high tweet volumes during this election, especially as Election Day draws near. In particular, the presidential debates show windows of very intense Twitter activity. Twitter users instantly…

Posted in: Topsy in Action