Topsy: Instant social insight

General

General blog posts.

Help uncover the secrets of social media content optimization

To optimize social marketing content, you need to tailor content specifically for each social media network. Topsy Pro helps marketers do this on a strategic level by making it easy…

Happy birthday, #RoyalBaby!

It was a big day for Twitter the British royal family as the much-anticipated #RoyalBaby made his debut. Based on cumulative activity throughout July, though, about two thirds of Twitter…

Register now for free Topsy webinars

We’re hosting several free webinars about using social signals to achieve government agency objectives. Register today! Social Analysis in the Iranian Elections: Before and After Wednesday July 17 @ 11AM…

WOE IS THE RED WEDDING

As you’ve probably heard by now, @GameOfThrones’ second-to-last episode aired last Sunday night on HBO, and then, right after you snuggled in and got set… …well, how should we put…

Promoted Trend of The Week: #VineApp

This week our pick for best promoted trend is the #VineApp hashtag. The hashtag #VineApp was promoted on Wednesday, June 5 following Vine’s announcement that they released Vine for Android…

Promoted Trend of The Week: #GooglePlayMusic

This week our pick for best promoted trend is the #GooglePlayMusic hashtag and its related search terms. The trend was promoted yesterday following Google’s launch of its new subscription music…

Promoted Trend of the Week — #TheGreatGatsby & #TwitterSmallBiz

This week we’re continuing our series, breaking down of the best “Promoted Trend” advertising campaigns hitting Twitter, which ranged from #FlipYourMorning by @McDonalds to the 5th of May holiday #CincodeMayo.…

New Engagement Features Turn Social Insights into Business Impact with One Click

We are happy to announce that users can now act immediately on insights they uncover in their analysis by engaging directly with their audience through Topsy Pro. Following is our…

Promoted Trend of The Week: #ComedyFest

This is the second post in a continuing series that examines Twitter’s’ Promoted Trend ad product and how brands, agencies and personalities are creatively taking to the medium. Here at…

Topsy Webinar: The Top 5 Ways Government Agencies Should Be Using Social Media

Are you looking for a cost effective way to improve policies, increase efficiencies, and streamline feedback from your constituents to decision makers? Social media has become an essential marketing tool…