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Instantly Analyze the Public Social WebInstantly access realtime and multi-year social web data. Detect and follow breaking news. Analyze your own or your competitors’ campaigns and web-sites. Correlate social web activity with real-world data to accurately predict outcomes. |
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Measure and Analyze
With the only index of the public social web at your fingertips, instantly analyze any topic, term, hashtag or @-name in realtime or across years of conversations.
Access a full index of all tweets and referenced web content, 2010 through today. Proprietary technology ensures that every mention of every term is accurately counted.
Compare social media reach ("exposure") over any timeframe. Topsy counts the times tweets, terms, topics, slogans, hashtags or Twitter @-names appear across all users' tweet streams.
Topsy Sentiment Scores quantify current and historical sentiment for any keyword, hashtag, topic or Twitter @-name.
Topsy provides location information for over 90% of all Tweets (100X more than other solutions), allowing you to focus your analysis in specific locations and detect geographic differences.
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Discover and Learn
Identify key thoughts, opinions, content and people, historically or in realtime. Dynamically reveal related ideas and unexpected insights.
Beyond all the conversations and metrics for your topic, Topsy also reveals top related keywords giving you a 360° perspective and instantly detecting relevant breaking news.
Be the first to see what's resonating, identifying drivers. Rate the traction of any term, photo, video or link on Twitter via URL resolution. Track any tweet or meme back to its originator.
Find influential commentators for your brand, product, competitor or topic. Topsy Influence accurately quantifies whose content is creating attention, to the keyword level.
Uncover new insights by drilling into unexpected results. With metrics and content instantly accessible for any term, avoid the tunnel-vision of pre-defined static filters.
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Compare and Decide
Use precise metrics to model current trends against competitors or past events. Design and optimize actions, or predict future outcomes.
Every new post and socially active web page indexed in seconds. Instant access to up-to-the-moment metrics reveal what's hot right now.
Compare results for current events to past ones and understand how trends occurred. Topsy makes multiple years of data instantly analyzable.
Compare metrics for different date ranges, locations, terms, hashtags, or topics. Model against real-world outcomes to turn social media metrics into tools for prediction or optimization.
Export both raw and Topsy-enriched content and analysis. See the business impact of the social media conversation, and its correlation with campaigns or events.